Comprehensive Meta-Analysis (CMA) 3.0: a software review

نویسندگان

چکیده

Abstract Comparative analyses of different publications on the same topic are becoming increasingly popular in several areas marketing research. Especially research strands with many empirical studies, there is a strong need for systematic method to verify multitude results. Meta-analysis such empirically synthesize multiple This software review examines probably most implementation meta-analyses: Comprehensive Meta-Analysis (CMA) 3.0 ( https://www.meta-analysis.com/ ).

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ژورنال

عنوان ژورنال: Journal of marketing analytics

سال: 2022

ISSN: ['2050-3318', '2050-3326']

DOI: https://doi.org/10.1057/s41270-022-00184-5